Lingerie Briefs - intimate apparel consulting. Ellen M. Lewis








Ellen M. Lewis 
is USA Liaison for 
Concepts Paris

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Ellen will do the following:

1.  Analyze Business (Sales and Stock turn) last year & this year by the following categories:
        Vendor: cost, retail and gross margin
        Classification
        Sub Classification
        Style
        Color
        Size

2.  Assess Stock to Sales Ratio and examine flow
        Review Inventory by month
        Review Sale's plan by month
        Review On Order by month
        Review Markdown plan by month

3.  Develop a Marketing calendar
4.  Review Operations to insure flow
5.  Wean the inventory to define Customer Profile
6.  Review store Merchandising methods to ensure clear product presentation
7.  Set up Vendor Strategy meeting to develop growth partnerships
8.  Review in store Staff Training procedures to ensure product knowledge
9.  Assess new business potential including E-Commerce
10. Cover the market and review lines for clients in order to help develop profitable assortments


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